the single greatest cheeseburger call
project overview
Kansas city Chiefs head coach Andy Reid loves cheeseburgers. His most iconic saying is “bet ya a cheeseburger”
So Kraft Singles called his bet — turning his melty wager into the The Single Greatest Cheeseburger Call, where fans make their picks and literally get paid in Singles.
proud moment: meeting andy reid himself!
client
kraft singles
my role
art director
copywriter
sean kinton
Agency
the kitchen
creative director
ryan Kukec


